O2 / War Child / BRITs

Brand Refresh 


We were briefed by O2 to refresh the look and feel for the 2019 O2 War Child BRITs Week campaign. The key challenge was to find a balance between each partner and their respective brand worlds. Working closely with Hyperslice we developed an adaptive pattern that combines the lead colours, blue and red, allowing equal brand attribution, whilst also representing abstract sound waveforms and their movement.

What we did
Animation
Brand Identity

Creative Direction
Design & Art Direction

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Selected Works

O2 War Child Brits WeekArt Direction, Creative Direction, Design

The O2 Destination CampaignArt Direction, Creative Direction, 3D

Genuwine ImportsArt Direction, Brand Identity, Creative Direction

Can We Just AskBrand Identity

VinterestBrand Identity

Above Seal LevelArt Direction, Creative Direction, Design

Cube HausArt Direction, Creative Direction, Design

Under The SkinBrand Identity

Mint & CoBrand Identity

O2 Silver Clef AwardsBrand Identity

ALMA HERMOSA EPArt Direction, Creative Direction, Sleeve Design

Contact

Gareth Paul Jones Studio
 ––
2nd Floor, Main Yard Studios, 

90 Wallis Road
,
London
 E9 5LN
Enquiries →

© 2020 Gareth Paul Jones Studio Ltd.