Brand Identity

Back in around 2001 I originally worked on some sleeve designs for the Future Engineers while working in the design department at Good Looking Records. Fast forward to 2021 and following a long overdue catch-up, they briefed me to refresh the brand identity. We worked from the ground up producing a completely new look and feel, centered around the new 'FE' logo marque. Lee from Future Engineers wanted something fresh and contemporary that would give him the base to relaunch the label and music. The aim was also to launch their new 'Production Sessions' offering where musicians can join online group sessions working on productions as a collective, learning advanced techniques in the process.

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What we did
Brand Identity

Creative Direction
Design & Art Direction
Website - Design & Build


Selected Works

The DropArt Direction, Branding, Identity

Resonance - BrandingArt Direction, Creative Direction, Music Design

MONOLITH EPArt Direction, Creative Direction, Sleeve Design

Future Engineers - BrandingArt Direction, Creative Direction, Music Design

Feel Better, Live MoreBranding, Identity

DatahaiBrand Identity

O2 War Child Brits WeekArt Direction, Creative Direction, Design

The O2 Destination CampaignArt Direction, Creative Direction, 3D

Can We Just AskBrand Identity

Genuwine ImportsArt Direction, Brand Identity, Creative Direction

VinterestBrand Identity

Above Sea LevelArt Direction, Creative Direction, Design

Cube HausArt Direction, Creative Direction, Design

Under The SkinBrand Identity

Mint & CoBrand Identity

O2 Silver Clef AwardsBrand Identity

ALMA HERMOSA EPArt Direction, Creative Direction, Sleeve Design

7788 ARTArt Direction, Creative Direction, Photography

Visions - Looking Good RecordsSleeve Design, Music Design

Good Looking Records 12" SleevesSleeve Design, Music Design

Good Looking Records EP SleevesSleeve Design, Music Design

Grimm TalesArt Direction, Branding, Identity

Grimm Tales IIArt Direction, Branding, Identity


Gareth Paul Jones Studio is an independent multidisciplinary Design Studio based in London, that creates well thought, beautiful design solutions.

2nd Floor, Main Yard Studios, 

90 Wallis Road
 E9 5LN
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© 2020 Gareth Paul Jones Studio Ltd.